Her best friend Dionne (Stacey Dash) has a similar outlook on life, though she dates a high school boy named Murray (Donald Fasion), which Cher claims is a pointless endeavor. 'Original' is perhaps a term wrongly applied since it is based on the queen of romance Jane Austen's Emma (1815) . Information about your device and internet connection, including your IP address, Browsing and search activity while using Verizon Media websites and apps. When romantic high-school comedy Clueless (1995) was released, it was immediately vaulted into cult-status and firmly stapled as one of the most original teen-flicks of the 1990s. Tai Frasier (Brittany Murphy), a grungy artist with a trusting disposition and a clueless grasp of high school popularity, transfers to Cher's school. Cher and Dionne are best friends who live in Beverly Hills. As a business, being clueless about something as important as this is a … Craft a message for your brand that resonates with your target audience. Taglines They are very successful, but Cher realizes that she needed a makeover herself in a spiritual way. Cher, a high school student in Beverly Hills, must survive the ups and downs of adolescent life. When a girl named Tai transfers to Cher's school, she and Dion give her a makeover and attempt to find her a boyfriend. Cher Horowitz (Alicia Silverstone) is a wealthy, popular 15-year-old living in Beverly Hills with her widowed father, Mel (Dan Hedaya), a successful and high-paid lawyer. They are popular, rich, pretty, and charming. You can change your choices at any time by visiting Your Privacy Controls.

Several misfires take place, due to poor communication, before she finds the Baldwin of her dreams. Cher is rich, pretty, blonde, popular and knows how to talk anyone into doing just about anything. .

Though good-natured, Cher is naive and caught up in a superficial lifestyle revolving around expensive clothes and the social hierarchy of her high school. Information about your device and internet connection, including your IP address, Browsing and search activity while using Verizon Media websites and apps. Cher soon realizes that she wants a boyfriend herself, but no one seems right. What they are like, what they are after in CBD products, and what makes them tick. HuffPost is part of Verizon Media. She goes through a spiritual makeover and realizes that there's more to life than clothes and popularity before she finds the boy of her dreams. The director has made it that with or without prior understanding of Emma, Clueless …

Revisit your UVP, knowledge of your target audience, and set clear goals that will form the foundation of your brand strategy. Again, you should know the ins and outs of your target customer. When she can't get a teacher to give her a better grade, she and her friend Dion match him up with another teacher to make him happier... and maybe a but laxer on his expectations.

Seeing herself as a matchmaker, Cher first coaxes two teachers into dating each other. With this makeover, she learns about caring for others, going through pain, and love.

We and our partners will store and/or access information on your device through the use of cookies and similar technologies, to display personalised ads and content, for ad and content measurement, audience insights and product development. Parents Guide, Michael Kaminsky .

HuffPost is part of Verizon Media. While trying to make an advantageous match for Tai, Cher attempts to find a boyfriend of her own. | Find out more about how we use your information in our Privacy Policy and Cookie Policy.

In fact, the role won her the 1994 MTV Movie Award for "Best Villain" and "Breakthrough Performance". One day, they spot a new girl at school, Tai, and decides to do a makeover on her.


In addition, the film’s target audience of teenage and tween girls notably did not pick up on many of the film’s sly references. Cher Horowitz and her friend Dionne, two of the most popular sophomores in school, play matchmakers for two teachers. The nasty little role did not impress the critical establishment but it wowed its target audience: teenagers.

The soundtrack appeals to the target audience because they are upbeat and fashion orientated. Amy Heckerling’s Clueless is a modernized twentieth century Emma which can be viewed in many different aspects.

2. Why should your audience spend two hours watching your movie? What makes your movie different from competing movies? Cher and Dionne befriend Tai, and decide to give her a makeover to improve her social standing. Her external demeanor at first seems superficial, but rather it hides her wit, charm, and intelligence which help her to deal with relationships, friends, family, school, and the all-important teenage social life. |

Shallow, rich and socially successful Cher is at the top of her Beverly Hills high school's pecking scale. | “Clueless” is about self-worth and companionship — hardly trivial topics. Inspired by their success, Cher takes under her wing Tai, a "clueless" transfer student. We and our partners will store and/or access information on your device through the use of cookies and similar technologies, to display personalised ads and content, for ad and content measurement, audience insights and product development. Ex: Fangoria says: Funniest zombie movie since Shaun of the Dead! 3. The movie’s target audience might not have spent weekends poring over the pages of 19th-century mannered comedies, but Clueless slapped a plaid skirt …
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However, Tai sparks up a romance with cheerful skateboarding stoner Travis Birkenstock (Breckin Meyer).

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Ex: Mid-west, male college kids who love zombie movies. You can change your choices at any time by visiting Your Privacy Controls.

Heckerling’s lingo masks some subversive humor, as her script refers to periods as “surfing the crimson wave” and the scene in which Tai excitedly exclaims that the students “got Coke here!” Ex: Our movie is about zombies that attack ninjas. Synopsis Plot Keywords 1. Who is your primary target audience?

Paramount and MTV share a parent company in Viacom, leading to a synergy that helped align the film’s aesthetic spirit with its target audience. While these are drastic examples, many entrepreneurs, especially in startups, can't identify their target audience.


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